Level Three BTEC National Foundation/Extended Diploma in Business

The Level 3 Business programmes offer two specialist routes, with the specialism chosen in the second year of the programme.

Level 3 Business Expert

The Level 3 BTEC Foundation Diploma and two-year Extended Diploma offer an excellent grounding in a wide range of business subjects including Marketing, Finance, Management and Economics. Offering an excellent progression pathway to Higher Education, this programme also provides you with the opportunity to demonstrate some of the skills needed to thrive in business such as:

Pitching for Business
Digital Marketing
Managing Events
Building effective Teams

Students have the opportunity to undertake extended work placements with local businesses and additional qualifications in Team Leading and Using Social Media for Business in addition to taking part in enterprise, community-based and fundraising activities.

Level 3 Social Media for Business Expert

The Level 3 route is specifically designed for those who want to specialise in the use of social media in business. Today, when all businesses need an online presence, the use of social media to promote business activities and communicate with customers is essential. This expert route provides excellent progression opportunities into a range of digital marketing and administrative roles. The main qualification is the City and Guilds Level 3 Diploma in Social Media for Business. This programme will provide you with knowledge in the following areas:

The Principles of Social Media in a Business
Using Social Media for Advertising and Promotion
Social Networking Management
Keywords and Optimisation
Using Collaborative Technologies

Students will select this specialist route at the end of their first-year programme. There will be opportunities to work with local businesses on social-media promotional campaigns as part of extended work placements.

This course is available as part of a full-time study programme for 16 to 18 year olds, and as a part time course for adults aged 19 and over. Please ask learner services for details.

What will I study?

6 units in year 1 including:

Exploring Business
Developing a Marketing Campaign - externally assessed
Personal and Business Finance - externally assessed
Managing an Event
International Business

7 units in year 2 including:

Principles of Management - externally assessed
Business Decision Making - externally assessed
Recruitment and Selection Process
Team Building in Business
Digital Marketing

How will I be assessed?

Level 3 Business Expert

Assessment is a combination of external examinations and assessments and internally assessed assignments, practical tasks and presentations.

Level 3 Social Media for Business Expert

Assessment is through a range of assessments and projects which form the basis of the final portfolio of evidence.

How will the course be delivered?

This course is mainly classroom-based and also includes some online delivery. You will be encouraged to use our on-line learning resources to further support and develop your knowledge and skills away from the classroom. Guest speakers and external business-related activities really bring your business subjects to life.

Entry requirements

Four GCSEs grade A*-C/4-9 including Maths and English
Or level two diploma (merit)
Or first diploma (merit)
Successful interview demonstrating motivation and commitment to the course

What next?

These programmes can lead to career opportunities including digital marketing and promotion, finance, human resources and management. The Business Expert route is an excellent route onto a higher-level course, such as the Foundation Degree in Leisure Management or Public Sector Management delivered at East Riding College and validated by University of Hull.